Ward 21 X Pionear: Setting up a partnership.

posted on July 16th, 2013 by in SEEN Interviews

On July 1, Ward 21 Music and Germaica Digital announced that Leander “Pionear” Topp will from now on serve as the world wide manager for Jamaican Dancehall group Ward 21.

Being a big fan of Ward 21 for a long time and being friends with Lanni from the years I spent in his hometown Leipzig, I did a little Q&A with him on his partnership with the Mad Family:

Please tell me a little bit about what happened at King Jammy’s 15 years ago, when you first met Ward 21 and started working together.

When I was living in Kingston between 1998 – 2000 I was introduced to the Kingston studio scene by my mentor the great Dean Fraser. The first “big man” Dean introduced me to was King Jammys. Back then I was producing a Riddim called “Final Judgement” and made Jammys listening it. He liked it and said that it needs some re-work and went with me from the office to the studio where this crew of krazy people was listening to some music that really hit me hard not only because it was played at an unbelieveable volume but also because it sounded different from what I ever heard coming out of Kingston before. It was this minimalistic Hip Hop flavoured feel and this “in your face” mix of the drums and the bass which immediately hammered the word “Future” into my brain.

Since it was also always my personal goal as a producer to do things that were never done before and to explore new grounds – and so this first meeting was one of my most important experiences during my Kingston time. Later all of us worked out the mentioned Riddim and it became the first Riddim ever produced by a German to be released on a major Jamaican label.

What have been your all-time favourite three Ward 21 tunes since then and why?

Read the rest of "Ward 21 X Pionear: Setting up a partnership." →


SEEN on BRNGTN: “Rise of the Machines”

posted on October 29th, 2012 by in SEEN on, Video


BRNGTN just put out the second release from his upcoming “Rhymes & Riddims” EP: “Rise of the Machines” is delivered on the classic “Rockfort Rock” riddim and the video to the track once again features one of SEEN’s T-shirts.

Watch out for “Mans of Mans” at 1:23 and make sure to support the man from Brownsville once the record drops!


SEEN on BRNGTN (NYC, USA).

posted on September 17th, 2012 by in SEEN on, Video


Our man BRNGTN is about to drop an EP with fellow Germans SoulForce soon.

The first music video off “Rhymes & Riddims” – for a tune called “Don’t Forsake Me” – is out now and sees BRNGTN wearing the OVERCOME and EVERYBODY IS A STAR tees all over the place.

Thanks for reppin’ SEEN hard – Nice one!


SEEN on Artrebels blog.

posted on August 16th, 2012 by in Article, SEEN

SEEN on Artrebels

The nice folks from Artrebels took the time to ask us some questions. Find out what we might be doing in 5 years, what the line-up of a SEEN-curated festival would look like, and much more over at the Artrebels blog.


Throwback SEEN Bounty Killer T-shirts for sale.

posted on July 29th, 2012 by in SEEN

SEEN on Diplo

Cleaning up the little SEEN warehouse in my flat, I stumbled upon two deadstock BOUNTY KILLER T-shirts size Large way back from 2008.

Based on iconic Afflicted Yard photographs of Mr. Rodney Price, it was designed by GABE and sold out in no time due to an ueber-limited run of only 50 pieces printed.

If you want to secure one of these collector’s items for 35 EUR, please hit me up via E-mail. Shipping is included (no matter where you live). Payment is accepted via Paypal and bank transfer. First come, first served. EDIT: Both shirts have been sold.